The Milk River Watershed Alliance has hired Banik Communications of Great Falls to produce an educational video on the Milk River and the necessity for the rehabilitation of the St. Mary diversion system.
We believe that the most powerful way to explain the importance and complexity of the St. Mary’s diversion system, which can provide up to 90% of the flow for the Milk River, is through short film. By showing the location, extent of the project, beneficiaries, and consequences of failing to act, we can instill a sense of urgency to rally support to move the project forward so the Milk River can continue to provide for our communities. The MRWA plans to share the video at stakeholder meetings, lobbying efforts for congress and legislature, and local viewing events within the watershed.
Banik’s contracted services include outreach and coordination, expert interviews, professional narration, videography, editing, a music bed, short video cuts for online teasers, a full length video, and public relations. The MRWA has secured funding through the DNRC’s 223 grant and the watershed management grant, and generous contributions from Valley, Hill, and Phillips County Commissioners, Montana Catfish Association, Two Rivers Economic Growth Council, and Phillco Economic Growth Council, and the Milk River Watershed Council Canada. The rehabilitation cost is estimated at $200 million. Currently, 75% of the rehabilitation cost will fall upon irrigators in the watershed; an unrealistic operations and maintenance cost that will be detrimental to our communities along the Hi-Line.
Beneficiaries of the Milk River include municipalities such as Havre, Chinook, and Harlem, irrigators, recreationists, sportsmen, First Nation’s with Federal Reserved Water Rights, and wildlife and wildlife interests.
The educational video project would not be possible without the support of:
- Hill, Valley, and Phillips County Commissioners
- Montana Catfish Association
- Milk River Watershed Council Canada